Restaurants, much like the food they serve, are highly perishable. There are so many factors besides the difficult task of providing fresh, consistent quality dining that factor into their success that it’s no wonder many do not make it more than a few years.
Emotional differentiation lies at the heart of the customer’s restaurant experience, which includes not only service levels and food quality, but encompasses all touch-points including the marketing and advertising. Get any one of those parameters wrong and you risk danger.
H2M’s restaurant background is broad, deep and varied. Our experience runs from fast-food to sit-down to fine dining, each with its own set of disciplines and marketing parameters. Not only does H2M create differentiating marketing, but operational systems are closely integrated with promotions and brand differentiation efforts with the restaurant’s management systems.
H2M’s restaurant expertise stays on the forefront of the new technologies and social systems available today. From text messaging to the latest and greatest social platforms, restaurants have proven to be the entities that most easily adopt these emerging technologies.
Some of the restaurants H2M has worked with are:
Paradiso Mexican Restaurants
Space Aliens Bar & Grill
Valentino’s Italian Buffet
Zorbaz Pizza and Mexican Jointz