702 Communications is a provider of internet, phone and networking solutions to businesses in the Fargo/Moorhead and Wahpeton/Breckinridge areas as well as phone, internet and television services in select apartment buildings.

The challenge for H2M was to find a way to increase awareness of 702 services in the business realm as that was the operational focus for 702. H2M developed a new sub-brand for 702 business services called “Spot On. Business on Demand” and launched a rebranding campaign aimed at clarifying what 702 sells and to whom.