From the blog

5 Years In: How H2M Continues to Engage Rural Healthcare Consumers with Annual Community Challenge

Five years ago, H2M partnered with Lake Region Healthcare (LRH), a regional health system serving Fergus Falls, MN, and surrounding communities, to rebrand the organization.

In One Massively Important Way, Millennials Don’t Fit Their Stereotype

I went hunting recently. Not in my deer stand like usual, but out in big data land. The much-maligned term “millennial” had been stuck on repeat in my head, and I wanted to dig into why this particular demographic label has devolved into more or less a caricature of ultimate laziness.

Broadcast vs. Digital Video Advertising: Research Proves Segmentation is Key

The reports of traditional media’s demise have been greatly exaggerated. Broadcast television, for example, isn’t dead. Far from it, according to a new study from Salesforce.